Monthly Archives: July 2014

Cervelo S2 and R2

Cervelo R2Cervelo have recently launched 2 new bikes – the S2 aero bike that came out earlier in the year, and the brand new R2, which was launched last week.

Cervelo S2
Cervelo S2
The S2, which is essentially an S3 frame with a more economical fork, retails for B#2399 and allows a relatively affordable entry into the world of Cervelo aero bikes. The S2 has the aerodynamic front triangle of the S5 with the comfort offered by the rear end of a R series bike. We have these in stock already at Cycle Art.

Cervelo R2
The R2, which mirrors the trickle down effect of the S2, is the entry level R Series bike. R Series bikes, which are born of the same DNA as the highly praised Project California, retails at B#1999 and features the same frame as the R3 but with a more economical fork. Finished in white with red graphics, it is equipped with Shimano’s new 105 11 speed groupset. As soon as these bikes land in the UK, we will have them.

Cervelo for women
Whilst Cervelo do not have a women’s specific design, the smaller models can easily be adjusted to fit the female body, with narrow bars, shorter cranks arms and a female specific saddle.

Kask Amnesty

Kask VertigoFancy a new lid for summer?

Kask have just begun their new Vertigo amnesty. Simply bring in your old helmet and we’ll give you B#65 off the price of a new Kask Vertigo, making them B#100 each (making them B#20 cheaper than the Mojito!)

The Vertigo was designed by Kask in association with Team Sky, and is 100% made in Italy. Ventilation is achieved by means of 24 large air vents designed to optimize aerodynamics, and the helmet fits using Kask’s revolutionary Up-and-down fitment system.

Feel free to come in and see what we have in stock, and if there’s a different colour you’d prefer we will get it in for you (subject to availability).

Tour de France Look sale

15% off Look bikesFor most professional cycling fans, the beginning of July marks the most significant month on the cycling calendar, as Le Tour de France kicks off. Unless you’ve been living under a rock for the last year, you’ll know that the sport of the gods is coming to, as the locals call it, “God’s own county” of Yorkshire. With Britain’s (or Kenya’s depending on your point of view) Chris Froome starting as defending champion and one of the favourites to win the coveted Malliot Jaune for a second time, cycling really is the sport of the moment (apparently there’s some football being played too).

To celebrate this great sporting event coming to England, we’ve taken our most gallic range of products, Look bicycles, and knocked a massive 15% off their retail prices.

About Look
Look pedalLook is best known for inventing the clipless pedal, a piece of equipment we all take for granted now. As a developer of ski bindings, Look brought their binding mechanism to the world of cycling and in 1984 introduced the first Look pedal. In 1985, Frenchman Bernard Hinault won the Tour de France using Look clipless pedals, whilst the rest of the pack were using toe clips.

In 1986, Look introduced the first carbon road frame, the KG86, constructed using TVT carbon tubing. After a 3 week long battle with team mate Bernard Hinault, he became the first American to win Le Tour de France (are you noticing a pattern here?).

Over the proceeding years, Look continued to innovate with both their pedals and bike frames, launching products like the Keo pedal, the 585, 595, 695 and most recently, the 675. Concentrating on technology and integration, Look have become known as an innovator in the cycling industry.

Sale bikes
We have the following Look bikes on sale:

Look 695
695 Light size M
Dura-Ace 9000 11 speed
Look ZED2 chainset
Fulcrum Racing Quattro wheels
was B#5499
now B#4674

695 Aerolight
695 Aerolight size M
Dura-Ace 9000 11 speed
Mavic Cosmic Carbone SLE wheels
was B#7000
now B#5950

675 Light
675 Light size M
Ultegra 6800 11 speed
Mavic Ksyrium Elite wheels
was B#3999
now B#3399

675 Light with Di2
675 Light size S
Ultegra Di2 11 speed
Mavic Aksium wheels
was B#4600
now B#3910

675
675 size L
Ultegra 6800 11 speed
Fulcrum Racing 3.5 wheels
was B#2999
now B#2549

566
566 size L
Ultegra 10 speed
Mavic Aksium Race wheels
was B#2200
now B#1799